Mariano Amartino

el banco de influencers

Donnelly, like many of the creators who make their living on platforms like YouTube, Instagram, and Twitch, has long felt shunned by institutions that don’t understand that his lifestyle is also his business. That makes him the target market for Karat, a new startup offering financial services to the influencer set. En Wired: A New Card Ties Your Credit to Your Social Media Stats

Con influencers que no tienen historial crediticio, que son realmente jóvenes pero con ingresos muchos más altos que el promedio de sus pares... esto tiene todo el sentido. Ojalá hubiera un core bancario para contratar y hacer "bancos segmentados"

Karat Cards Solo me gustaría entender como priorizan plataformas y seguidores y engagement...

4 months ago